MYNM awards new Ford Escort 2020 to lucky winner

Mohamed Al-Shehri went home with a new Ford Escort 2020 after he participated in a promotional campaign launched by MNYM-Ford at the 41st Saudi International Motor Show (SIMS) 2019.
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Updated 11 February 2020

MYNM awards new Ford Escort 2020 to lucky winner

Mohamed Yousuf Naghi Motors (MYNM), the authorized dealer of Ford in the western and southern regions of Saudi Arabia, has announced the winner and proud owner of a new Ford Escort 2020 — the prize of a promotional campaign launched by MNYM-Ford at the 41st Saudi International Motor Show (SIMS) 2019. 

Mohamed Al-Shehri, the lucky winner, said: “It is hard to find the right words that describe my emotions. I am deeply thankful and grateful for MYNM’s illustrious gift. The Escort 2020 will be my regular companion on the roads of my beloved Kingdom from now on.”

During the show, around 2,000 participants rushed to fill their details for the raffle draw event, which took place on Jan. 12 at MYNM-Ford Jeddah Haramain branch. The draw was held in the presence of a representative from the Jeddah Chamber of Commerce and Industry (JCCI), in addition to Ahmed El-Egaky, sales director at MYNM-Ford, and Essam Nauwar, marketing director at MYNM. General Manager of Ford and Lincoln Isam Abunabah and Western Region Manager Khalid Al-Qadi were present on the delivery day.

“Designed to meet the stringent demands of contemporary global drivers, the all-new Ford Escort 2020 provides unrivaled and multidimensional value with aplomb. It combines a tasteful design brimming with Ford’s new brand identity, along with a comfortable, spacious and functional interior that will make the kilometers fly past,” a statement said.

The car is equipped with an “energetic and extremely economical” 1.5L TI-VCT engine (123 hp/150 NM) with 18.6 km/L Excellent+ rating from SASO. 

Moreover, the new Escort 2020 ticks all the boxes for a safe vehicle. It uses a significant amount of boron steel, which is super lightweight and four times stronger than regular steel. Moreover, it employs a multi-directional airbag protection system, in addition to ABS, ESC and ISOFIX, as standard equipment. The car is available in three grades of progressive equipment levels that add more luxurious features along the way, such as HID auto lamps, LED daylight running lamps, fog lamps, 17-inch wheels, in addition to sunroof and leather seats.

Al-Shehri added: “A friend who had seen the advertising told me about the promotional campaign. I immediately decided to participate, although I did not expect to win. I am just so elated, and the whole journey of realizing my fantasy, from visiting Ford’s alluring stand at SIMS to receiving the winning call of the marvelous Ford Escort 2020, all the way to holding the keys and driving off with the car from the fascinating showroom, has been fantastic.”


Hyundai launches new i30 N in South Africa

Updated 19 February 2020

Hyundai launches new i30 N in South Africa

Hyundai Motors has increased its presence in South Africa by launching its first mass-produced high-performance car — i30 N — last week in Cape Town. 

The first model of the N brand, the i30 N is Hyundai’s first high-performance car, which has been developed with a key focus on its race-track capability and its ability to be a fun-to-drive everyday sports car. 

“Advanced technology and a high level of driver customization has been built into the i30 N, which means it can play the role of a comfort-oriented commuter as well as a race-track ready performance car,” the automaker said.

The i30 N has a 1,998 cc, four-cylinder turbocharged petrol engine, with its maximum power output of 202 kW reached at 6,000 r/minute, while maximum torque is achieved from 1,500 to 4 700 r/minute. 

The power is delivered to the front wheels of the i30 N through a six-speed manual gearbox and has five different drive modes: Eco, Normal, Sport, N and N Custom, which can be accessed through two dedicated buttons on the car’s steering wheel. 

The i30 N has a rev matching function built-in to adjust the engine revolutions when the driver shifts from a higher to a lower gear, thereby ensuring smooth gear shifting. The dual muffler exhaust sounds add to the pleasure of commanding a high-performance vehicle.

Speaking at the launch, Niall Lynch, CEO of Hyundai Automotive South, said: “The i30 N is one of the most exciting cars Hyundai has made in the recent years highlighting Hyundai’s talented designers and engineers who are always setting new standards.

“It is a high-performance car meant to deliver a fun driving experience and I have no doubt there’s a bright future in store for the Hyundai i30 N in South Africa. It has already been described as a ‘game changer’ with more than 20,000 units sold across Europe since we started trading in 2017.”

The i30 N has stylish 19-inch wheels with 235/35R19 Pirelli P-Zero high-performance tires and red brake callipers featuring the N-logo. Aggressive bumpers with larger air intakes and a red character line, an aerodynamic rear spoiler with a triangular brake light, and a dual muffler exhaust complete the sleek, sporty look.

The i30 N also features the electronically controlled suspension (ECS) and electronically controlled limited-slip differential, which ensures an exhilarating drive with cornering capabilities that befits the i30 N’s hot-hatch character.

Customers can choose from five color options — Polar White, Performance Blue, Micron Grey, Phantom Black and Engine Red.

Hyundai plans to launch the i30 N model in the Middle East toward the end of 2020.