Modern Electronics Co. Ltd. (MECL) and Sony have announced the winners of the 3rd Sony Creative Challenge 2013. The theme of the contest was digital photography.

Three winners were announced by the MECL/Sony team at a press conference and participants’ exhibition held at Riyadh Exhibition Center in the capital.

During the 60-day submission period, from Sep. 15 to Nov. 15, as many as 770 entries were submitted by creative amateurs as well as innovative professional photographers from across the Kingdom.

However, the top spots were awarded to only three photos - one was selected by a jury, another was determined by public votes or Facebook ‘likes’ through Facebook, and the third, Sony photo prize was selected by Sony marketing team.

All the photos were judged for technical skills, artwork and originality of the entry.

The winner of the independent (external) jury’s recommendation, Abdulaziz Al-Jafen takes home a Sony digital camera model NEX-3N, while the Facebook audience favorite (based on highest number of likes), Maya Anwar, walks away with a Sony digital camera model NEX-3N. The Sony (internal jury recommendation) winner, Tuan Samath Packeer also gets a Sony digital camera model NEX-3N.

All the above winners get a winner’s certificate. Certificates will also be sent to all the participating candidates.

The challenge is an initiative that provides a platform for talented youths in Saudi Arabia to express themselves and showcase their creativity and innovative creative skills. This initiative will be promoted using social media.

The theme of phase 4 of Sony Creative Challenge will be announced on the website soon.

The Sony Creative Challenge is a social media driven, artistic contest that is open to all creative artists who are either citizens of the Kingdom or legal expatriates.