Samsung Electronics began staging its Galaxy Studio road show on Jan. 21, which continues till Feb. 20.

The Galaxy Studio, located at located in Jeddah’s Red Sea Mall, is a product experiences road show designed to bring Samsung’s latest innovative technologies to life, including the recently launched Galaxy A (2016), Gear S2, Galaxy S6 edge & S6 edge+, Gear VR, and Galaxy Note5, Galaxy View, Galaxy Tab S2 and many accessories.

The opening at Red Sea Mall in Jeddah was attended by Samsung local management, members of the press and the Jeddah tech savvy community.

At the Galaxy Studio, visitors are invited to experience an immersive first-hand added fun, convenience and possibilities to get close to their passions in music, sport and gaming by learning about key features and create personalized content by utilizing new product offerings and applications.

The studio features a hands-on product showcase and concierge highlighted by the new Gear S2 wearable smart watch.

“The Samsung Global Galaxy Studio has extensive promises to be a success with Saudi consumers in, and we are extremely excited to be bringing the experience and brand to life in Jeddah,” KeeWon Park, GM, Samsung Electronics KSA, said.

“The interactive studio will get consumers closer to immersive mobile experiences through Samsung’s innovative technologies relevant to each and every person depending on their lifestyle requirements,” he added.

The Galaxy A Series 2016 (A3, A5 and A7) continue the latest Samsung Galaxy design heritage, combining metal and glass to create a premium design. Samsung’s Galaxy View is a new type of tablet hybrid that suits anyone who watches a lot of video, or would like a mobile screen for using around the house or even business.

The recently-launched Samsung Gear S2 smart-watch helps consumers find time for the things that matter most.