A digital library offers Saudis affordable access to scholarly research

Zendy will create a vast online academic library available to access across the Middle East and North Africa. (Supplied)
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Zendy will create a vast online academic library available to access across the Middle East and North Africa. (Supplied)
Zendy will create a vast online academic library available to access across the Middle East and North Africa. (Supplied)
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Zendy will create a vast online academic library available to access across the Middle East and North Africa. (Supplied)
Zendy will create a vast online academic library available to access across the Middle East and North Africa. (Supplied)
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Zendy will create a vast online academic library available to access across the Middle East and North Africa. (Supplied)
Zendy will create a vast online academic library available to access across the Middle East and North Africa. (Supplied)
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Zendy will create a vast online academic library available to access across the Middle East and North Africa. (Supplied)
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Updated 22 March 2021

A digital library offers Saudis affordable access to scholarly research

A digital library offers Saudis affordable access to scholarly research
  • Saudi students, researchers and professionals will soon benefit from a vast new digital library of academic literature
  • Zendy’s creator Kamran Kardan says his ed-tech start-up will help the MENA region develop knowledge-based economies

DUBAI: A Dubai-based edutech start-up has launched a digital library for researchers in Saudi Arabia — the first subscription-based library for scholarly literature of its kind in the Middle East and North Africa (MENA).

Academic literature is usually hidden behind expensive paywalls or restricted to those who are affiliated with big organizations. Now Zendy, developed by Knowledge E, is offering users affordable access to scholarly works from around the world.

In step with the Kingdom’s Vision 2030 development agenda and its efforts to foster a culture of research, innovation and entrepreneurship, Zendy will give students, professionals and hobbyists access to thousands of articles, e-books and scholarly resources.




Zendy will seek to streamline the often cumbersome process of accessing academic texts online. (AFP)

“Zendy is a massive online library available to every single individual in the region,” Kamran Kardan, Knowledge E founder and CEO, told Arab News.

“If you take a look at the current status of how you can access academic content, books, journals and literature related to that, it’s very cumbersome,” he said.

“You have to be a part of a larger institution, university or organization like the ministry of health, or a place where they can actually afford access to the content. And not all institutions can afford access to all the multiple publishers that are available out there.”

Zendy’s aim is to break down barriers to scholarly discovery by providing individuals with affordable access to the world’s latest research and literature — drawing inspiration from the evolution of music and television consumption.

“The whole idea stemmed from what’s happening to the entertainment and music industry, like Netflix and iTunes, and applying it to academic content, making it affordable,” Kardan said. “So, the whole idea was to open all of that content up and make it affordable, on a monthly subscription or an annual cost.”

ZENDYFACTS

  • Zendy first launched in Jordan in late 2019.
  • Digital library hosts over 120,000 publications.
  • Subscribers in the UAE, Algeria, Morocco, Tunisia, Bahrain and Saudi Arabia.

With a background in publishing at Oxford University Press in the UK, Kardan has made it his mission to promote open access and to help higher education institutions discover new research strategies through various business frameworks. He moved to Dubai 15 years ago to promote scholarly access among universities, businesses and consortiums across the region.

“When I moved in 2006, it was the start of a transition from the print world to electronic,” he said. “Libraries were predominantly shelves full of books and journals and, if you could imagine a researcher who was trying to find something, it was such an effort to go through all these different indexes that you have available.

“To actually find all the relevant information you were looking for was a task of its own.”




Kamran Kardan, Knowledge E founder and CEO. (Supplied)

In the years that followed, Kardan worked with consortiums in Jordan, Saudi Arabia and Egypt to provide scholarly access on a national level. “Many universities did not have that much access during those days,” he said.

“I remember a university in Kuwait where I had one of the most complete collections of journals from one of the top publishers and going through that transition of moving everything to online — providing more digital libraries to the region was the story of those days.”

Beyond the evolution of digital infrastructure itself, publishing has also had to account for the slow pace of cultural change, with many people continuing to prefer books in paper format for all manner of reasons, including the simple aesthetic of touch and smell.

So far, most of Zendy’s content is only available in English, although some is offered in French and other languages, with the objective of linguistically diversifying further in the near future.

“The idea is to have a comprehensive online library at the fingertips of every single person,” Kardan said. “It is no longer an issue that you can’t afford it, no matter where you’re located, if you’re not part of a larger institution. We don’t target institutions, we target individuals.”




Zendy will seek to streamline the often cumbersome process of accessing academic texts online. (AFP)

After launching in Jordan in 2019, Zendy spread out to the UAE, Algeria, Morocco, Tunisia, Bahrain and, from this month onward, it will be available in Saudi Arabia. The online library has since accumulated thousands of users across the Arab region, hosting over 120,000 publications including more than 30,000 journals and 30,000 e-books.

Zendy also allows users to save searches, export citations and navigate easily according to material type, subject, publication title, language and more.

“You can search, find the article, download the PDF and you can use it as many times as you want,” Kardan said.

“We would like to have more publishers, and this is something that is growing. We have three of the top five publishers in the world and you can imagine that, for publishers that have existing business models with organizations, it is difficult to shift and make everything accessible to all individuals.

“So, it’s also a great step for publishers and that’s why we want to break this barrier.”

To access content, users sign up for a free trial period before choosing between a monthly or annual subscription. Zendy’s business model is based on revenue sharing with publishers based on usage. And, true to Kardan’s ideals, some content will remain free to all.

“There is a portion of free content that will be available in open-access format around the world in a few months’ time,” he said. “So, individuals who are happy with free content can keep that. And then in order to have access to the more premium content, users will need to sign up to Zendy Plus, which is what is currently available.”




Zendy will seek to streamline the often cumbersome process of accessing academic texts online. (AFP)

Kardan hopes Zendy will have a big impact on the countries of the MENA region, playing a role in the creation of diversified, knowledge-based societies and economies. He is confident that providing easy access to information, open to all, is one way of achieving this goal.

“We are also involved in other ways of building that in terms of conducting workshops in academia and building capacity,” he said. “It doesn’t matter how small you are, you can still make a change. In whatever we do as a company, we try to make that change and impact and we think that Zendy is one of those that has the potential to have a global impact.”

Although in its early stages in Saudi Arabia, subscribers include entrepreneurs and healthcare professionals, such as doctors and nurses. Kardan’s goal is to scale up the platform into a global operation in order to allow easier access to content to many more people around the world.

There are also plans to include videos, book summaries and magazines down the line.

“It’s really to increase readership in all of those areas and to shift this literature world online,” he said. “For me, success is to eventually look back and see what impact I was able to have on the people and society around me.”

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Twitter: @CalineMalek


Six DYI resistance exercises to build muscle at home

Six DYI resistance exercises to build muscle at home
Updated 19 October 2021

Six DYI resistance exercises to build muscle at home

Six DYI resistance exercises to build muscle at home

DUBAI: Nora Hameidani, founder of Dubai’s Barre Effect fitness studio, shows you how to build and maintain strength in or out of the gym. Try these simple yet effective barre moves to help you build lean muscle in the comfort of your own home.

Pushups

Start with hands slightly wider than shoulders, fingers pointing forward. (Shutterstock)

Targets: Arms/chest/shoulders

Start with 10 reps, build up to 3 sets of 10

Start with hands slightly wider than shoulders, fingers pointing forward.  Place knees slightly behind your hips, tuck hips under.  Bend your elbows wide and slightly downwards, hips lower with chest, keeping abdominals engaged, then press arms to straight.  For a challenge, legs can lengthen.

Tricep Dips

Bend and straighten your elbows, lifting and lowering your hips, keeping your elbows pointing backwards and your chest proud. (Shutterstock)

Targets: Triceps/shoulders

Start with 15 reps, build up to 3 sets of 15

While sitting tall with your legs bent in front, place hands under shoulders, with fingers pointing towards your hips.  Bend and straighten your elbows, lifting and lowering your hips, keeping your elbows pointing backwards and your chest proud.

Forearm Plank

Keep your legs straight and a hips distance apart, keep hips in line with shoulders or slightly above shoulder height. (Shutterstock)

Targets: core/arms/shoulders

Holding still for 30 sec, build up to 3 sets of 30 sec

Lying on your front, place your elbows under shoulders, pointing your fingers forward and keeping your forearms parallel.  Keep your legs straight and a hips distance apart, keep hips in line with shoulders or slightly above shoulder height. 

Bicycle Crunches

Start lengthening one leg at a time to the high diagonal, simultaneously rotating your chest, shoulders and arms towards the opposite, bent leg. (Shutterstock)

Targets: abdominals/obliques

Alternating sides for 30 sec, build up to 3 sets of 30 sec

Lying on your back, bring your legs to a tabletop position with your knees bent 90 degrees on top of your hips.  With your hands behind your head, elbows wide, engage your abdominals to lift your head, neck, and shoulders off the floor.  Start lengthening one leg at a time to the high diagonal, simultaneously rotating your chest, shoulders and arms towards the opposite, bent leg.

Wide 2nd Pulses

Pulse hips at knee height, in small, controlled movements for only about an inch. (Shutterstock)

Targets: Inner and outer thighs/glutes

Pulsing for 30 seconds, build up to 3 sets of 30 sec

Place your feet out wide, bending your knees so they stack on top of your heels. Externally rotate your feet so that your knees track through the middle of your foot. Pulse hips at knee height, in small, controlled movements for only about an inch.

Lunges

Keeping front leg still and stable, pulse back knee in small, controlled movements, only about an inch, toward the floor. (Shutterstock)

Targets: Thighs/hamstring/glutes

Pulsing 1 set of 30 seconds on each leg, build up to 3 sets of 30 seconds per leg

With your feet parallel, hips distance apart, bend both knees and step right leg directly back.  Bend both knees to a 90-degree angle, front knee on top of heel, back right knee bending slightly behind the torso. Keeping front leg still and stable, pulse back knee in small, controlled movements, only about an inch, toward the floor.


From Beyonce to singer Tinashe, Arab label Marzook snaps up celebrity fans

From Beyonce to singer Tinashe, Arab label Marzook snaps up celebrity fans
Updated 19 October 2021

From Beyonce to singer Tinashe, Arab label Marzook snaps up celebrity fans

From Beyonce to singer Tinashe, Arab label Marzook snaps up celebrity fans

DUBAI: Kuwaiti label Marzook is continuing to snap up celebrity fans, with US singer Tinashe and superstar Beyonce spotted sporting its curved creations in recent days.

Tinashe, famous for her hit song “2 On,” showed off a pill-shaped bag by the brand during a photoshoot for A Book Of digital and print magazine this month.

The singer was photographed in a retro look, complete with a white hairband, larger-than-life hair and a sleek cat eye. Styled by Wilford Lenov, the ensemble featured a glittering Marzook bag called the Pill Dusty Pink.

Meanwhile, Beyonce was photographed with the Kuwaiti arm candy in Italy over the weekend.

The world-famous singer was photographed outside Alexandre Arnault’s wedding to Geraldine Guyot in Venice, Italy, on Saturday. Guyot is the founder of the French brand D’Estrëe, while Arnault is the son of one of the world’s richest men, LVMH CEO Bernard Arnault, and the executive vice president of product and communications at Tiffany & Co.

The singer showed off a bag by Marzook during a recent photoshoot for A Book Of magazine. (Instagram)

For the occasion, Beyoncé opted for a Tiffany-blue silk gown and heels with a Dolce & Gabbana double-breasted wool coat. She accessorized the look with a Marzook crystal orb purse and Lorraine Schwartz diamond jewelry.

Helmed by Kuwaiti siblings Fahad and Shouq Al-Marzooq, the Beirut-based accessories brand was established in 2014. The brother sister duo started off in the fashion industry by designing pieces for their family and friends and quickly went on to garner worldwide attention and sign celebrity collaboration deals.

In 2019, US influencer and model Sofia Richie, singer Lionel Richie’s daughter, collaborated on a new line of handbags with the label.  

 “When you’re one of social media’s most popular style stars, your style influence is extremely crucial.  Sofia’s style is very much aligned with the Marzook girl, who rather than follows trends, creates trends,” the fashion label wrote on its website at the time.

The collaboration featured Marzook’s perennial favorite, the spherical Lucid Classic bag, in a new set of neon shades — “Powerful Pink, Neon- Z Green and Traffic Cone Orange.”

And those are not the only celebrities who have shown love for the Arab brand.

Kylie Jenner showed off a crystal-covered orb bag by the label on her birthday in 2018, triggering many a newspaper headline.

The accessories house’s bags have been sported by the likes of human rights lawyer Amal Clooney, actress Lupita Nyong’o and model Cara Delevingne.

The label’s line of accessories consists of exotic leather and skins, precious metals and resins in pill or spherical shapes.


Angelina Jolie’s iconic Elie Saab gown nabs spotlight at ‘Eternals’ premiere

Angelina Jolie’s iconic Elie Saab gown nabs spotlight at ‘Eternals’ premiere
Updated 22 min 26 sec ago

Angelina Jolie’s iconic Elie Saab gown nabs spotlight at ‘Eternals’ premiere

Angelina Jolie’s iconic Elie Saab gown nabs spotlight at ‘Eternals’ premiere

LOS ANGELES: Actors Angelina Jolie and Salma Hayek brought Hollywood glamor to the world premiere of Marvel Studios’ latest comic book adaptation, “Eternals,” this week.

Jolie attended the red carpet with her four children, who she shares with her ex-husband Brad Pitt. 

The 46-year-old actress lent her daughter Zahara her sequined Elie Saab gown that she wore to the Oscars in 2014.

Directed by Chloe Zhao, who won best director and best picture for the film “Nomadland” at the Oscars earlier this year, “Eternals” boasts one of the most diverse casts of any Marvel movie.

Actress Salma Hayek arrives for the world premiere of Marvel Studios’ “Eternals” at the Dolby theatre in Los Angeles. (AFP)

“I hope it just starts to normalize what should have been there in the first place,” Jolie told Reuters. “I hope people watch these films in years to come and we don’t even think about it as being diverse.” 

The film stars Syrian refugee-turned-actor Zain Al-Rafeea as part of the star-studded cast, who plays the role of a villager who comes across the Eternals when they arrive on Earth.

Delayed a year due to the pandemic, “Eternals” will finally hit cinemas on Nov. 5 in the Middle East. 


What We Are Reading Today: The Mechanization of the Mind by Jean-Pierre Dupuy

What We Are Reading Today: The Mechanization of the Mind by Jean-Pierre Dupuy
Updated 18 October 2021

What We Are Reading Today: The Mechanization of the Mind by Jean-Pierre Dupuy

What We Are Reading Today: The Mechanization of the Mind by Jean-Pierre Dupuy

In March 1946, some of the greatest minds of the 20th century — among them John von Neumann, Norbert Wiener, Warren McCulloch, and Walter Pitts — gathered at the Beekman Hotel in New York City with the aim of constructing a science of mental behavior that would resolve at last the ancient philosophical problem of mind and matter. The legacy of their collaboration is known today as cognitive science.
Jean-Pierre Dupuy, one of the principal architects of cognitive science in France, reconstructs the early days of the field here in a provocative and engaging combination of philosophy, science, and historical detective work.
He shows us how the ambitious and innovative ideas developed in the wake of that New York meeting prefigured some of the most important developments of late-20th-century thought. Many scholars, however, shunned the ideas as crude and resented them for being overpromoted.
This rejection, Dupuy reveals, was a tragic mistake and a lost opportunity.


More Middle East personalities could be next Madame Tussauds Dubai wax models

More Middle East personalities could be next Madame Tussauds Dubai wax models
Updated 19 October 2021

More Middle East personalities could be next Madame Tussauds Dubai wax models

More Middle East personalities could be next Madame Tussauds Dubai wax models
  • The museum opened its 25th branch in Dubai last week

DUBAI: Additional Middle East personalities could join the list of famous Arab figures on display at Madame Tussauds Dubai.

“We listen to our customers; we listen to their feedback. So, we will always be updating the figures and enhancing the products,” Sanaz Kollsrud, general manager of Madame Tussauds Dubai, told Arab News.

The museum opened its 25th wax attraction in the city on Oct.14, making it the brand’s first branch in the Middle East. 

Maya Diab at Madame Tussauds Dubai. (AN_Photo)

The famous attraction has a total of 16 figures from the Middle East region. These include talents from the music industry — such as Lebanese singers Nancy Ajram and Maya Diab — and athletes that were made exclusively for the branch in Dubai.

“At the moment, Madame Tussauds has 25 wax attractions around the world, including the US, Europe, and Asia. I’m sure that the brand will look at opportunities to expand at a later stage,” Kollsrud said.

Dubai has been a perfect choice for the Middle East branch, as it is a global tourist destination. The general manager said the museum is also located near a major attraction in the city, Ain Dubai, and is surrounded by a variety of retail and dining options.

Donald and Melania Trump at Madame Tussauds Dubai. (AN_Photo)

When asked how the museum chooses the figures it wants to display, Kollsrud said there is a lot of research behind figure selection, including customer research.

“It took about 18 months to put together a figure list, during which we looked at the popularity of the celebrities regionally and globally, especially within the UAE,” she said.

To keep the figures clean and protected, a team of artists works daily to make sure the statues are in perfect shape, the general manager said.

Lewis Hamilton at Madame Tussauds Dubai. (AN_Photo)

She added that a team of 20 artists completes one wax figure within four to seven months. 

They even insert real hair strands, which can cost $190,605.

"There is a sitting involved with the talent, where they come and we do around 500 measurements, including head to toe," Kollsrud said.

The tourist destination consists of seven themed rooms and includes over 60 lifelike wax figures.

Chinese President Xi Jinping at Madame Tussauds Dubai. (AN_Photo)