Abdallah Massaad, CEO of RAK Ceramics PSC, a global hi-tech manufacturer of lifestyle ceramics solutions, received Industrial CEO of the Year award from the CEO Middle East Annual Awards 2015, during the award event which took place in Dubai.

The award recognizes Massaad’s outstanding success in driving the company to new heights ever since he took rein of RAK Ceramics in 2012, most notably his efforts in bringing the Middle East and the West closer through manufacturing and industry.

Massaad has earned a reputation as a pioneer in the global ceramics world and continues to position RAK Ceramics as a premium international brand known for its innovative product range, technological advancement and high quality production. In his address, Massaad spoke of the pillars of success which revolve around ambition, vision and trust by the leadership of Ras Al Khaimah.

“In less than 20 years, RAK Ceramics took fantastic strides and made it on the world map. To this day, RAK Ceramics continues to be upheld by these principles of success. We never settle for the status quo and always find a way to overcome obstacles that naturally block our path as a global company. Reputational capital is our true wealth and we will work hard on maintaining this,” Massaad added.