Air Arabia, the “MENA’s first and largest” low-cost carrier (LCC), will run three flights per week from its new hub in Ras Al Khaimah to Chittagong from Sept. 2, further strengthening its connectivity with a core growth market.

Chittagong, Bangladesh’s second-largest city with over 6.5 million population is located on the country’s coastline and becomes the 98th destination serviced by Air Arabia worldwide and second in Bangladesh. The airline currently runs 14 flights to Dhaka, the nation’s capital city, every week.

Air Arabia flights to Chittagong will depart from Ras Al Khaimah Airport on Wednesdays, Fridays and Sundays. Return flights depart from Chittagong on Tuesdays, Thursdays and Saturdays.

Air Arabia’s Group CEO Adel Ali said: “Air Arabia is delighted to announce the introduction of our new service between Ras Al Khaimah and Chittagong. We have a strong association with Bangladesh having run flights to the country since 2007. As we close in on our 100th destination worldwide, it is fitting that we are strengthening our connectivity with a market that possesses such strong growth potential for both tourism and business.”

“The ever growing appeal of our flights, underpinned by our core value of making flying affordable for everyone, is why Air Arabia is considered the airline of choice for thousands of passengers who travel between Bangladesh and the UAE every month.”

In the first half of 2014, Air Arabia opened its second hub in the UAE and fourth worldwide at Ras Al Khaimah International Airport, following a long-term strategic partnership with Ras Al Khaimah Department of Civil Aviation. The first flight took off on May 6 and the carrier will now offer direct services to eight cities from the hub, including Jeddah, Cairo, Muscat, and Islamabad, Lahore and Peshawar in Pakistan, aside from Dhaka and Chittagong in Bangladesh.