Carrefour organized its annual “Crazy prices” campaign at its hypermarkets in Saudi Arabia for a period of two weeks.

Carrefour’s annual campaign is becoming a tradition, but this year’s campaign stands out with the "crazy" prices it offers on all items and products in all sections of its stores.

The focus has been on the ‘fantastic offers’ and the lowest prices are highlighted through daily media channels, including social media, as well as Carrefour website.

The campaign comprised various events and activities such as painting kids’ faces and distributing balloons, hence creating an atmosphere of fun and joy among children and their parents, and offering them the opportunity to combine pleasure with shopping.

On this occasion, Carrefour Saudi Arabia’s marketing manager said the success of this campaign was driven by the need to stay connected with our customers whose satisfaction is a top priority for the company.