Centrepoint stores present the largest selection of trendy back to school merchandise, right in time for the school-shopping season.

The family fashion retailer offers the "coolest" school gear, accessories and shoes, along with the latest school uniforms all under one roof. The fun and exclusive collection will be available across the MENA region.

Babyshop has an entire range of delightful character merchandise with more than 60 different designs of uniforms, bags, water bottles, lunch boxes and stationary pouches for kids aged 3-16. The back to school collection includes exclusive products from popular character ranges such as Spiderman, Ben 10, Princess Dora and Barbie. The brand has also curated a selection of "well-designed value packs" showcasing designs from popular cartoon characters starting at great value.

School bags are extra fun this year with an exciting range of sound bags with speakers hidden in the outside pocket and blink bags that light up on activation. Babyshop also has an exclusive range of oops bags, whose extra soft fabric and tactile, colorful animal imagery are said to be especially suited for younger children.

Kids can also make a great impression on their first day back at school with Lifestyle and Splash’s array of designer school accessories. With a wide selection of products from Smiley World, Little Princess, Ferrari and more you are sure to be left spoiled for choice.

Shoes are an essential part of the season’s shopping list and Shoemart’s range of smart and comfortable shoes fit the bill perfectly with collections from best-selling brands like Start Rite, Juniors, Kangaroos and Barefeet. Girls can choose from an assortment of ballerinas, pumps and sport shoes while boys have a selection of black shoes and sport shoes to start the school year.

Centrepoint’s shopping experience is "extra rewarding" with customers being offered the chance to win a Mediterranean Cruise to the Mediterranean for a family of four on purchases over AED200.

Vinod Talreja, Director of Centrepoint, is optimistic about the consumer response to Centrepoint’s holistic back to school offering.