Easy Lease of cars, already available in America and Europe, has come to the Kingdom. It was introduced for the first time in Jeddah by Key Rent-a-Car recently.

Emad Saleh Rajab, CEO of Easy Lease, launched the new program. The Easy Lease plan will serve individuals renting cars for long periods ranging from one to three years.

Rajab explained that the concept is entirely new to the Saudi market. Individuals are offered this service on short-term basis. However long-term contracts with companies and institutions may also be considered.

Individuals enjoying this service for long periods will also get a comprehensive insurance plan on the car leased covering traffic accidents, theft and damage.

In addition to the complete coverage, Easy Lease will be providing a replacement vehicle of the same class.

Rajab indicated they are seeking to become the first and largest long-term car leasing company for individuals in Saudi Arabia, and targeting to cover all regions of the Kingdom by 2020 with a fleet of more than 50,000 cars.

"We ensure services and solutions to all kinds of vehicles that will be based on trust and credibility between us and our esteemed clients."

Issa Shaikh, GM marketing, said it aimed to launch the Easy Lease service extensively after Eid Al-Adha festival.

The opening of its first branch at Auto Mall in Jeddah will be followed by branches in both Riyadh and Alkhobar.