Etihad Etisalat (Mobily) announced the addition of Dairy Queen (DQ) restaurant series to the list of Mobily's Neqaty partners, thus making a ‘unique and important versatile addition’ to the program's partners, which offers the best added value to its subscribers and is considered as one of the best loyalty programs and customer retention in the region.

DQ restaurants represent versatile addition in terms of Neqaty’s active partners. This is so since DQ is considered the most famous restaurant in providing its own meals and desserts at 27 branches, including in Riyadh, Alkhobar, Dammam, Al-Ahsa, Jubail, Buraidah. New branches will be opening soon in Jeddah.

This partnership will work according to the Neqaty program in its new attire, which allows subscribers to exchange and earn points with the partners. The subscribers will receive one point in their Neqaty account in return for each SR five they spend in ordering from DQ restaurants. The subscribers can also redeem their points upon their order from DQ restaurants if they have in their account 4,000 points or more.

At present, Mobily is offering the subscribers through the Neqaty program a wide and valuable range of bonuses and variable reward to meet their desires and aspirations.

Accordingly, Mobily’ Neqaty program rewards are divided into two main types. The first type falls within the services provided by Mobily, such as the extra credit or paying part of the bill, calls, SMSs and the Internet.

The second type includes cash discounts that can be obtained through Neqaty’s partners who are spread all over the Kingdom, covering all types of commercial and marketing activities, which in turn fulfills the needs of Mobily’s subscribers in the Kingdom and abroad.