Nahdi has announced its new campaign Run for Hope as the health partner of the 12th Jeddah Marathon, where it will sponsor the annual sports event taking place on April 21, which is being organized by AlBir Society. The marathon will run from the north to the south of the Obhur Corniche, where it will see an expected attendance of over 16,000 runners from across the Kingdom and around the world.

Nahdi also signed an agreement with AlBir Society for the next three years to become the health partner of the Jeddah Marathon, with the aim of providing a healthy lifestyle for the community and participating in joint activities that meet these goals.

Yasser Joharji, CEO at Nahdi, said: “At Nahdi, our goal is to spread the culture of health awareness and prevention on an ongoing basis.”

Hosam Alqurashi, VP of marketing and external affairs at Nahdi, said: “Nahdi seeks to promote the maintenance of a healthy lifestyle. For the marathon, we are eager to provide support and care for the racers.”

Abdullah Bakhashab, president of the Jeddah Marathon organizing committee, said: “We are very happy and proud with such participation from Nahdi, one of the key players concerned with the public health of the community.”

Dr. Maha Siraj Ghorab, a specialist sports dietitian, said: “Our aim is to spread health education to all those partaking in the marathon.”

Khalid Yamani, executive director of the Jeddah Marathon Club, said: “I am thankful and grateful for Nahdi’s contribution to the Run for Hope campaign. I must also thank AlBir Society for continuing to organize the marathon, where it has now reached its twelfth year.”

The annual Jeddah Marathon is one of the largest sporting events taking place in the Kingdom, with local participation from various regions around the nation.