Panasonic Marketing MEA has announced the immediate availability of a stylish line of compact and portable beauty and grooming products for men and women.

“We are sure that this new range of innovative beauty and grooming products will be an instant hit in the Saudi market since they are ideal for men and women on the go. And with the mobile beauty set coming in rich ruby red and the Milano wet/dry razor also available in cool sapphire blue, they look attractively good on the dressing table or in the bathroom at home,” said the company’s Marketing Manager Mohamad Hashish Alesayi.

Norihiro Ohara, GM Panasonic Marketing Middle East, Saudi Arabia Office, said: “In addition to portability and vibrant packaging, each of the new beauty essentials has a variety of unique characteristics that enable them to stand out within the market space. Stylish and sleek design makes this a complete grooming kit from Panasonic.”

The new Panasonic EH-SE60 heated eyelash curler creates natural long-lasting curls in seconds, with or without mascara.

With a 360-degree rotating comb, the new device allows women to attain natural and voluminous lashes without expensive extensions.

The heated eyelash curler can make eyelashes appear thicker and fuller after every use.

The new Panasonic precision touch-up body shaver is the ideal companion for woman in need of a quick touch.

To discreetly get rid of stray facial hairs or for a brow touch-up between waxing, the new Panasonic ER— GN25 facial hair trimmer offers precision at the fingertips. With a gentle, washable, and detachable head, it removes any unwanted hair from your eyebrows or face.

Panasonic also launched the stylish Italian design shavers ES-SL41, a 3-blade wet/dry shaver with 30-degree Sharpest Nanotech blades and arc foil and water shutters for easy cleaning, available in red, blue and silver colors.