Stars on hand as British Fashion Council shifts gears to recognize changemakers

Stars on hand as British Fashion Council shifts gears to recognize changemakers
Indian actress Priyanka Chopra Jones was on hand as the British Fashion Council's (BFC) annual awards show took place virtually on Dec. 3. (YouTube)
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Updated 05 December 2020

Stars on hand as British Fashion Council shifts gears to recognize changemakers

Stars on hand as British Fashion Council shifts gears to recognize changemakers

DUBAI: Indian actress Priyanka Chopra Jones was on hand as the British Fashion Council's (BFC) annual awards show took place virtually on Dec. 3.

Chopra Jonas was among those presenting the awards, as was Formula One star Lewis Hamilton.

In a shift, the council replaced the usual categories of fashion icon and brand of the year with a new format designed to honor 20 designers for making positive changes in the industry.

The likes of Chanel and Burberry garnered a nod for their efforts to produce personal protective equipment during the COVID-19 pandemic, while campaigner Aurora James was recognized for her initiative, 15 Percent Pledge, which urges retailers to commit 15 percent of their shelf space to black-owned businesses.

Meanwhile. Stella McCartney and Anya Hindmarch received awards for their sustainable approach to fashion.


COVID-19 kills men’s fashion buzz in Milan

COVID-19 kills men’s fashion buzz in Milan
Updated 15 January 2021

COVID-19 kills men’s fashion buzz in Milan

COVID-19 kills men’s fashion buzz in Milan

MILAN: A year after the last COVID-free catwalk shows in Milan, men’s fashion week begins on Friday, but without the buzz of its traditional audience of buyers, bloggers, celebrities and media.

As the pandemic continues to upend Italy’s crucial luxury sector nearly 12 months after it first swept through the country, fashion houses have turned to technology to showcase their fall/winter 2021-22 collections.

Shows will be broadcast live on the fashion houses’ own websites or be replaced with pre-recorded presentations, short films and other artistic projects. Others such as Dolce & Gabbana have withdrawn entirely.

The four-day men’s fashion event takes place with infections rising in Italy’s Lombardy region with a return a full lockdown possible as early as the weekend.

Lombardy, whose capital is Milan, is one of five in Italy classified “orange” by the government, which means that stores and most schools are closed, while a curfew remains in force at night.

Among those opting for live shows to be broadcast by the fashion houses are Fendi, Etro and Kway.

Most other brands, however, including Ermenegildo Zegna, Tod’s, Prada and Church’s, have opted for pre-records – choices that allow for creative freedom but lack the immediacy and drama of live shows.

Dolce & Gabbana, which was originally scheduled to offer a traditional runway show on January 16, announced on Monday its decision to pull out entirely.

In view of COVID-19, it said, “the conditions essential to the realisation of our fashion show are not met.”

For the moment, no digital presentation is planned.