TikTok joins forces with Extreme E to raise awareness of climate change

A new partnership is looking to raise awareness of Extreme E's brand of sustainable racing across TikTok's community. (Supplied/Extreme E)
A new partnership is looking to raise awareness of Extreme E's brand of sustainable racing across TikTok's community. (Supplied/Extreme E)
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Updated 01 April 2021

TikTok joins forces with Extreme E to raise awareness of climate change

A new partnership is looking to raise awareness of Extreme E's brand of sustainable racing across TikTok's community. (Supplied/Extreme E)
  • Partnership, activated by Little Dot Studios, aims to bring electric SUV rally series, starting in AlUla on Saturday, to growing TikTok community

ALULA, Saudi Arabia: Video-sharing platform TikTok has joined forces with Extreme E to raise awareness of climate change ahead of the first ever race in the electric SUV rally series taking place in Saudi Arabia.

Nine teams will race in five of the world’s most remote and challenging terrains, with each destination highlighting a different environmental issue, starting with the Kingdom and desertification.

Other races include Senegal (rising sea levels), Greenland (melting ice cap), the Amazon, in Brazil (deforestation), and Patagonia, Argentina (glacial recession). 

TikTok and Extreme E are bringing the off-road racing experience to the social networking service’s community while shedding light on the impact of climate change and providing a gender-equal platform.

In a world first for motorsport, the teams will include a male and female driver providing a level playing field for competitors. Activating the new partnership will be digital content agency and media network, Little Dot Studios.

Yannis Ioannidis, senior manager for global business development at TikTok, said: “We are really excited to kick-off our partnership with Extreme E, a first-of-kind motor-racing championship committed to sustainability and gender equality, values that matter deeply to TikTok.

“In a year where most of us are still stuck at home, Extreme E will showcase spectacular sports, technology, and travel content from remote corners of the planet to TikTok’s diverse community that is always looking for new ways to keep entertained and interact.”

As part of the collaboration, Extreme E and Little Dot Studios will create bespoke behind-the-scenes video content from the racing locations, feature highlights from the races, and produce exclusive live streaming content to drive awareness on climate change and other initiatives, providing fans with a unique way to experience racing content on TikTok.

Users can access content from the official Extreme E TikTok account and dedicated banners on TikTok’s discover page. The season gets underway in AlUla on April 3 and ends on Dec. 12 in Tierra del Fuego, Argentina.

Ali Russell, chief marketing officer at Extreme E, said: “Extreme E’s goal is to be the youngest, most dynamic racing series on the planet, so we are delighted to be joining forces with TikTok.

“Our sport for purpose platform, which highlights electrification, environment, and equality will provide thrilling action whilst also raising awareness of global climate change issues, the solutions, and the actions we can all be part of.

“My great thanks go to Yannis Ioannidis at TikTok and Robbie Spargo from Little Dot Studios for believing in the idea and bringing this partnership to life. We at Extreme E are majorly excited about the opportunities to create and share this exciting content stream,” he added.

On Saturday, April 3 the qualification races will see the top four teams advance to Sunday’s first semi-final, with the remaining five going through to the second semi – the Crazy Race. The three teams topping the leaderboard in the first semi, and the first and second-placed teams in the Crazy Race will progress to the final. One team will be crowned the X Prix winner if they meet the fastest combination in the two-day battle.

TikTok users can access Extreme E content through the official handle @extremeelive and TikTok’s discover page in participating regions.

Here is the full schedule for this year’s Season One of Extreme E:

April 3-4: Desert X Prix – AlUla, Saudi Arabia

May 29-30: Ocean X Prix – Lac Rose, Senegal

Aug. 28-29: Arctic X Prix – Kangerlussuaq, Greenland

Oct. 23-24: Amazon X Prix – Para, Brazil

Dec. 11-12: Glacier X Prix – Tierra del Fuego, Argentina

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Why top players see Abu Dhabi’s Mubadala World Tennis Championship as a launchpad for successful new seasons

Why top players see Abu Dhabi’s Mubadala World Tennis Championship as a launchpad for successful new seasons
Updated 19 October 2021

Why top players see Abu Dhabi’s Mubadala World Tennis Championship as a launchpad for successful new seasons

Why top players see Abu Dhabi’s Mubadala World Tennis Championship as a launchpad for successful new seasons
  • John Lickrish, CEO of MWTC organizers Flash Entertainment, tells Arab News about the capital’s unique tournament and the challenges and satisfaction of juggling sports and music events

If your job is to put on some of Abu Dhabi’s biggest sports and music events, it helps if you happen to love what you do.

Luckily, sports and music have been part of John Lickrish’s life from a young age.

For the Canadian CEO of Flash Entertainment, organizers of some of the biggest events and concerts in the UAE capital, the return of the Mubadala World Tennis Championship (MWTC) on Dec. 16-18 is a sign that things are getting back to normal after a year and half like no other.

“We’ve been busy during the coronavirus pandemic. We’ve done a lot of stuff with the UFC and the Tourism Authority — logistics and operations around those events last year,” he said. “We had permission to do the MWTC event last year because it was outdoors and it was international, but unfortunately we couldn’t coordinate with the Australian Open, as they kept changing the dates. The players were available, then not available, but unfortunately we lose out to the Australian one because it’s a Masters event. It’s a high priority for the players.”

But the MWTC is back this year, and will be socially distanced (40 percent capacity) with PCR and vaccine requirements at a sterilized Abu Dhabi International Tennis Complex.

“It’s a very safe environment — it’s outdoors and you really can’t get bad seats at the Zayed Sports City facility,” Lickrish said. “It’s one of the great venues left. If you ever attend any of the international events, you’re so far away from the players, whereas with this one you get up close and personal. You can watch some of the training sessions in the smaller areas as well. We’re really excited about getting it back and we think it’s a great event for families and people who might be a little hesitant of large crowds.”

Since the tournament’s inception in 2009, Rafael Nadal has won a record five titles, while Novak Djokovic has four wins and Andy Murray two.

After a year of disruptions and cancellations due to the pandemic, players and their teams are once again open to traveling and taking part in the MWTC, often the ideal lanchpad for the Australian Open, which in 2022 will take place from Jan. 17-20 in Melbourne.

“Last year they were bit hesitant,” said Lickrish. “Managers thought that if they are coming down here, there was much higher risk. So they were like, it’s going to cost more money, which you think would be the opposite.

“This year they’ve gone back to the normal way of thinking,” he said. “And we know they’ll be flying out of the UAE on private jets just for the players to get to Australia, so it makes it a lot more convenient for them.”

Lickrish said that with other high profile events — many organized by Flash Entertainment — taking pace in the UAE capital, “it’s not the worst time to be in Abu Dhabi.”

He added: “As you know, we’ve got the Formula 1 (Abu Dhabi Grand Prix) just before and there’s been lots of requests for the players to have additional accommodation so that they can attend that,” he said. “They love the Mubadala event because it’s a really good opportunity for them to evaluate themselves with the rest of the players — they get to play more than one round with the best in the world.

“It was Roger Federer who requested that if you get knocked out you get to play a consolation round, which of course we agreed to, but unfortunately he hasn’t been back since then. One of my favorite players, Nadal, has had a lot of luck here, as well as Djokovic. They’ve gone on to have typically good seasons depending on how they’ve performed here.

“So we’re taking credit for the positivity and we’re not taking blame for anything bad that happens,” Lickrish joked.

While the men’s lineup has yet to be announced, the women’s match on the opening day of the tournament will see US Open champion Emma Raducanu take on Olympic champion Belinda Bencic.

MWTC comes at time when Abu Dhabi’s sporting calendar is at its busiest. Lickrish is proud that over the years, Flash has consistently been asked to organize the capital’s biggest events.

“We’ve been very lucky. We’ve worked with the Tourism Authority on the UFC — over multiple projects. Flash used to be a 10 percent owner of the UFC until a few years ago, but they’ve continued to work with us,” he said. “We had the experience of the FIFA Club World Cup in three editions. The first one we did entirely by ourselves where we ran the whole program, and the last two came under the watchful eye of the Abu Dhabi Sports Council. They owned the event and we were there as the operators.”

MWTC remains one of the dearest events to Lickrish, one that he and his team worked hard to “create from scratch.” But they remain on the lookout for more events.

“We’re always looking to expand our expertise,” he said. “I’d like to get into cricket, I’d like to get into basketball — we have done work with the NBA on a 3-on-3 tournament, which is really fantastic. We can pretty much do anything. We’ve worked with Red Bull on motocross. We have the capabilities, and if we don’t have the expertise, we find the person or persons who have that intimate knowledge in a sport and can help us with the competition side of these events.”

As a teenager, Lickrish was a promising athlete in his homeland and his love of sport has never left him, despite having his own dreams cruelly dashed.

“I was an alpine skier — Downhill, Slalom, Giant Slalom, Super GS,” he said. “I was ranked at one point fourth in Canada for 18 years and under, but unfortunately just before the 1988 Olympics I got hit by a car,” Lickrish, now in his early 50s, said. “I fractured my neck and had 40 stitches in my face so that moved my retirement a little bit forward. But I’m here now, have a really exciting job and a great family, so I can’t really complain about anything.”

Before his move to Abu Dhabi, Lickrish was also a certified skiing coach and today remains an avid golfer, having taken up the game at the age of 12. But what is one of his favorite spectator sports?

“American football, even though I’m Canadian,” Lickrish said. “I’m a big Green Bay Packers fan, as well as the Las Vegas Raiders. The Raiders are my second team. It’s funny because my youngest brother basically kicked me off the Raiders fan club. He started buying me Green Bay gear for Christmas and birthdays so I had hats and sweatshirts and all kinds of paraphernalia, because he wanted to support the Raiders and we couldn’t both support the same team. So they were kind of my second team but over the years I’ve really grown to love them.”

With the NFL already staging overseas games in London, would American football be something Lickrish would like to bring to Abu Dhabi?

“I would never say never in Abu Dhabi because if someone wants to go for it, it’s going to get done,” he said. “Of course I would love to do one, that would be amazing, but I haven’t approached them at all. I would leave that to the Sports Council or the Tourism Authority because they’re the ones bringing in the huge international events.”

As part of Flash, Lickrish has also played a major role in introducing some of the world’s leading musical artists to the UAE capital. His love of music and involvement in the industry ran in parallel with his own sporting journey.

“Even in university I was doing events,” he said. “I was very into music — all types of different music. I know everyone says that, but I’d been to every kind of concert, including classical, opera, DJ, rock and hip-hop. I started putting on university cover bands and theme nights and then I really got into electronic music because two Canadians — Richie Hawtin and John Acquaviva — were coming to London, Ontario. One of them lived there and the other in Windsor, just by Detroit. I kind of fell in love with their music and their label.”

Since 2007, Lickrish and Flash have brought the likes of Justin Timberlake, Coldplay, Kanye West, Kings of Leon, Aerosmith, Prince, Paul McCartney, Gun N’ Roses, The Rolling Stones and many more to Abu Dhabi — first to the lawns of Emirates Palace and then, from 2009, to Yas Island, many of those concerts being part of the Formula 1 Abu Dhabi Grand Prix weekend.

So sports or music? For Lickrish, there is no simple answer and no obvious preference.

“It’s hard to say. I love doing the sporting events for completely different reasons to music events,” he said. “I think the really big thing for me is to watch the crowds and see how much they enjoy where they are. You can tell. I always go for a walk and look at people’s faces because I can see how much joy this is bringing them and how emotionally connected they are.

“I just love seeing that on people’s faces — to just disconnect from their responsibilities for one or two hours and dial into whoever is performing, whether that’s an athlete, a team or a musician,” Lickrish said. “It adds to people’s lives and I take a lot of joy in that.”

Greece hands over Olympic flame to Beijing 2022 hosts

Greece hands over Olympic flame to Beijing 2022 hosts
Updated 19 October 2021

Greece hands over Olympic flame to Beijing 2022 hosts

Greece hands over Olympic flame to Beijing 2022 hosts
  • Around 2,900 athletes, representing approximately 85 National Olympic Committees, will compete in the Winter Games between 4 and 20 February 2022
  • The International Olympic Committee has said the flame will go on display to the public in Beijing before setting off on an exhibition tour

ATHENS: Greece on Tuesday handed over the Olympic flame to organizers of the 2022 Beijing Winter Games, a day after the lighting ceremony was disrupted by activists calling for the event to be postponed.
Hellenic Olympic Committee chief Spyros Kapralos gave the Olympic torch to the vice president of Beijing 2022 and vice president of the Chinese Olympic Committee Yu Zaiqing at the Panathenaic Stadium in Athens, where the ancient Games were revived in 1896.
“The Olympic flame will travel to the Great Wall and across other parts of China, bringing with it the light of peace and friendship,” Yu said.
He said China vowed to deliver “a streamlined, safe and splendid Games.”
Around 2,900 athletes, representing approximately 85 National Olympic Committees, will compete in the Winter Games between 4 and 20 February 2022.
Actresses dressed as ancient Greek priestesses had earlier lit a cauldron with the Olympic flame, after China’s Turin 2006 and Vancouver 2010 freestyle ski silver medallist Li Nina ran a lap with the torch in the second-century AD stadium.
The ceremony was held without spectators, with mainly officials and media in attendance.
“The pandemic may have prevented us from holding the Olympic flame ceremony in the presence of people, but I am sure that the successful and safe organization of the Games will be another victory of humanity against the coronavirus,” Kapralos said.
“Beijing is making history by becoming the first city to host both Summer and Winter Olympic Games. And we are very happy, because by giving you the flame, we also become part of this history,” he added.
The International Olympic Committee has said the flame will go on display to the public in Beijing before setting off on an exhibition tour.
Earlier Tuesday, activists against the Beijing 2022 Winter Olympics urged the IOC to postpone the event, arguing that China was perpetrating “genocide” against Uyghurs and Tibetans.
“This is sports-washing. There are no legitimate reasons to host the Games during a genocide,” Zumretay Arkin, advocacy manager of the World Uyghur Congress, told a news conference in the Greek capital.
During the lighting ceremony in Olympia on Monday, the activists unfurled a Tibetan flag and a banner that said “no genocide” at the Games. A similar protest was held at the Acropolis in Athens on Sunday.
Human rights campaigners and exiles say the Chinese central government practices religious repression, torture, forced sterilization and cultural erosion through forced re-education.
Campaigners believe that at least one million Uyghurs and other Turkic-speaking, mostly Muslim minorities are incarcerated in camps in Xinjiang.
After initially denying the existence of the Xinjiang camps, China later defended them as vocational training centers aimed at reducing the appeal of Islamic extremism.
The IOC is legitimising “one of the worst violations of human rights in the entire 21st century” and defiling the spirit of the Games, Pema Doma, campaigns director for Students for a Free Tibet, told the news conference in Athens.
“These Games cannot go ahead as planned, they must be postponed,” she said.
There have also been calls for athletes and governments to boycott the Games.
IOC chairman Thomas Bach has batted off talk of a potential boycott, claiming the International Olympic Committee’s political neutrality and saying it was up to governments to live up to their responsibilities.
A victim of the 1980 Moscow Games boycott, the former fencer has said such moves only punish athletes, and insists the IOC was addressing the rights issue “within our remit.”

Extreme E set for first European round with Enel X Island X Prix in Sardinia this weekend

Extreme E set for first European round with Enel X Island X Prix in Sardinia this weekend
Updated 19 October 2021

Extreme E set for first European round with Enel X Island X Prix in Sardinia this weekend

Extreme E set for first European round with Enel X Island X Prix in Sardinia this weekend
  • Rosberg X Racing top Season 1’s table, while Andretti United Extreme E will look to close gap after winning Arctic X Prix in Greenland last time out

LONDON: Extreme E’s fourth race of its inaugural season, the Enel X Island X Prix, is set to take place at Capo Teulada in Sulcis-Iglesiente, Sardinia this weekend, from Oct. 23-24.

The first-ever electric SUV series launched in April with the Desert x Prix at AlUla, Saudi Arabia, with the Ocean X Prix following in Dakar, Senegal at the end of May, and the Arctic X Prix in Greenland in August.

Currently, Rosberg X Racing lead the Extreme E Season 1 standings.

The last race saw RXR’s winning streak broken by Andretti United Extreme E, who were joined on the podium by JBXE and ACCIONA | Sainz XE Team. RXR, leading the table on 93 points, could mathematically take the title in Sardinia, but X44 (84 points) and Andretti United Extreme E (76 points) will be looking to keep the championship alive into the last event of the season in the UK.

“Our Sardinian race is shaping up to be a true spectacle and I can’t wait to see the teams battling it out on the course for victory at our penultimate event of Season 1,” Alejandro Agag, founder and CEO of Extreme E, said. “Sardinia has a rich motorsport heritage and won’t be unfamiliar territory for some of our drivers, but the course will be one full of challenges.

“The island has been suffering at the hands of the climate crisis, and I’m really pleased our Legacy Programmes here will be two-fold, focusing on both the land and the ocean through reforestation in areas affected by wildfires, which are still so front of mind, and blue carbon through seagrass restoration and conservation,” he added.

Sardinia is the second-largest island in the Western Mediterranean and is well known for hosting motorsport events, most famously the Rally Italia Sardegna, which has been on the World Rally Championship calendar since 2004 and has been won by X44’s Sebastien Loeb four times.

The Enel X Island X Prix will follow the same format as the Arctic X Prix with qualifying taking place on Saturday, Oct. 23. There will be one session in the morning and one in the afternoon with each team completing two laps of the course, one per driver with a driver switch. The times recorded across the morning session will equate to classification points, meaning first place receives nine points, second place eight, third place seven and so on. The same then happens in the afternoon with classification points awarded on the same scale.

The combined total of these classification points provides the intermediate standings, and the remaining races will take place as follows:

— The teams will be listed first to ninth place based on the total combined points of each team’s two Qualifying runs.

— Teams placed in first, fifth and sixth progress to Semi-Final 1, where the top two finishers claim spots in the Enel X Island X Prix Final.

— Second, third and fourth from Qualifying go through to Semi-Final 2, where again the top two progress to the Enel X Island X Prix Final.

— The bottom three teams (seventh, eighth and ninth) head to the Crazy Race, with the winner reaching the Enel X Island X Prix Final.

— The Enel X Island X Prix Final features five cars.

The nine teams and 18 drivers are as follows:

ABT CUPRA XE — #125 — Mattias Ekström / Jutta Kleinschmidt

ACCIONA | Sainz XE Team — #55 — Carlos Sainz Sr. / Laia Sanz

Andretti United Extreme E — #23 — Timmy Hansen / Catie Munnings

SEGI TV Chip Ganassi Racing — #99 — Kyle LeDuc / Sara Price

XITE ENERGY RACING powered by myenergi — #42 — Oliver Bennett / Christine GZ

JBXE — #22 — Kevin Hansen / Mikaela Åhlin-Kottulinsky

Rosberg X Racing — #6 — Johan Kristoffersson / Molly Taylor

Veloce Racing — #5 — Stéphane Sarrazin / Emma Gilmour

X44 — #44 — Sébastien Loeb / Cristina Gutiérrez

Yas Links to host Abu Dhabi HSBC Championship for first time

Yas Links to host Abu Dhabi HSBC Championship for first time
Updated 19 October 2021

Yas Links to host Abu Dhabi HSBC Championship for first time

Yas Links to host Abu Dhabi HSBC Championship for first time
  • The event was launched in 2006 and has been held at Abu Dhabi Golf Club ever since

ABU DHABI: Yas Links is set to host the 17th edition of the Abu Dhabi HSBC Championship for the first time ever from Jan. 20-23, 2022.

The European Tour has confirmed that the opening tournament of the 2022 Race to Dubai season will get underway with a Rolex Series event at the course, which is owned by Aldar and managed by Troon. The event was launched in 2006, and has been held at Abu Dhabi Golf Club ever since.

“I am very proud of our team who have been hard at work over the past two years to successfully deliver a series of extensive on-course improvements at Yas Links Abu Dhabi,” Mark Chapleski, president of Troon International, said in a statement.

“As the first true links style course in the Middle East, its current playability is second to none, and this is recognised globally thanks to its top 50 ranking on Golf Digest’s Top 100 courses in the world, “ he added.

“The course’s signature finishing holes on 16, 17 and 18 are regarded as one of the toughest trios in the UAE with the mangroves looming down the left of all three, and it will be fascinating to see how the pros approach them in January next year.”

News of Yas Links Abu Dhabi’s addition to the European Tour schedule from 2022 onward follows confirmation from the UAE authorities that people traveling to the emirate no longer need to show a negative COVID-19 test result to cross the border into the capital from Dubai.

With the authorities confirming that the COVID-19 infection rate in the emirate was just 0.2 percent of all recorded tests in September 2021, and with cases continuing to fall in October, Abu Dhabi is expecting visitor numbers to increase significantly.

Yas Links Abu Dhabi will offer first-class hospitality and entertainment activities for fans beyond the golf course itself, which was designed by Kyle Phillips and recently voted No. 1 in the region.

“The build up to the Abu Dhabi HSBC Championship is always very exciting, but 2022 will be even more special with a brand-new venue for us to sink our teeth into,” Yas Links Abu Dhabi Golf Course Manager Corey Finn said in a statement.

“Many of the European and PGA Tour players will kick-start their competitive year in Abu Dhabi hoping to tame our notoriously tricky coastal course,” he added.

“Working closely with the European Tour creates a special environment and this will be no different in terms of working with a new team at Yas Links Abu Dhabi, as we are all working towards the same goal; making the 2022 Abu Dhabi HSBC Championship even bigger and better than what’s come before.”

Tyrell Hatton will need to produce another dominant performance at Yas Links Abu Dhabi if he is going to secure back-to-back titles.

In January 2021, the Englishman claimed the title after going toe-to-toe with four-time Major winner and Ryder Cup teammate Rory McIlroy throughout the week, eventually finishing four shots clear of a strong field to kick-start his year.

Ireland thrashes Netherlands in T20 World Cup

Ireland thrashes Netherlands in T20 World Cup
Updated 19 October 2021

Ireland thrashes Netherlands in T20 World Cup

Ireland thrashes Netherlands in T20 World Cup
  • Fast bowler Curtis Campher takes four wickets in four balls
  • He is just the second player with a hat-trick in the men’s T20 World Cup

ABU DHABI: Fast bowler Curtis Campher took four wickets in four balls to help Ireland thrash Netherlands by seven wickets in a first round match of the Twenty20 World Cup on Monday.
Campher took a hat-trick and then struck again to return figures of 4-26 as Netherlands were dismissed for 106 in the Group A opener in Abu Dhabi.
In reply, Ireland lost two early wickets but veteran opener Paul Stirling, who made an unbeaten 30, and Gareth Delany, who scored 44, put on 59 runs for the third wicket to ease into their chase.
Ireland achieved their target with 4.5 overs to spare as Campher hit the winning runs for his team’s first win over the Netherlands in a World Cup.
“(We wanted) just to attack the stumps as much as possible and, obviously, with Curtis’ four-wicket over he did exactly that,” skipper Andy Balbirnie said after the win.
“We’ve had a slow but good build-up, I think we’re peaking at the right time.”
Campher became only the third bowler in T20 International history to claim four wickets in four balls after Afghanistan’s Rashid Khan and Lasith Malinga of Sri Lanka in 2019.
Campher sent back Colin Ackermann (11), Ryan ten Doeschate (0) and Scott Edwards (0) for a hat-trick and then bowled Roelof van der Merwe (0) in a sensational over.
The Johannesburg-born Campher is also just the second player with a hat-trick in the men’s T20 World Cup after Australia fast bowler Brett Lee, who achieved the feat against Bangladesh in the inaugural edition in 2007.
Campher, 22, had a T20 best of 3-19 from his previous four matches since making his debut in August against Zimbabwe in Dublin.
He switched ends in the match on Monday and got instant success after Ireland reviewed a caught behind for Ackermann with the ultra edge technology showing a spike when the ball passed the batsman’s gloves.
Technology helped Campher once again on the hat-trick ball when Edwards was given not out for an lbw call by the on-field official but replays suggested the ball would have hit the leg stump.
Earlier this season, Campher underwent ankle surgery.
“I didn’t feel the best, coming back from injury,” he said.
“First over didn’t go as planned but Bal (Balbirnie) kept faith with me.”
Skipper Pieter Seelaar scored 21 to take Netherlands past the 100-run mark before quick bowler Mark Adair ran through the tail to return impressive figures of 3-9 — Ireland’s most economical bowling ever in T20 World Cup.
Sri Lanka, the 2014 champions, face Namibia later Monday in the second fixture in Group A.