Arab Health, the largest exhibition and congress for healthcare and trade professionals in the MENA region, has launched its inaugural advisory board, bringing together healthcare experts from across the globe to address the challenges and opportunities in a post-COVID-19 world.
The Arab Health Advisory Board was set up to utilize its members’ cumulative experience by providing counsel on key healthcare themes. Focus areas include the implementation of innovation and cutting-edge technology in the healthcare industry as a result of COVID-19, and growth opportunities and future strategies within the sector.
Ross Williams, exhibition director at Arab Health, said: “By initiating the advisory board, it allows Arab Health to get closer to those at the forefront of the healthcare industry and learn from the vast experience they have garnered over their long and illustrious careers. Their understanding of the role innovation and technology is playing within the industry, particularly with respect to the challenges COVID-19 has presented, is invaluable.
“Our ultimate goal is to ensure all our participants can learn, network, and do business during our live and in-person physical event or online via our dedicated digital platform. The input of the advisory board to achieve this will be vital.”
The advisory board comprises a cross-section of Middle Eastern and international healthcare experts. Representing the Middle East region are Dr. Wadea Sharief, director — medical education, Dubai Health Authority; Dr. Aysha Al-Dhaheri, section head health promotion, Department of Health, Abu Dhabi; and Reenita Das, partner, Frost and Sullivan.
Das said: “I’m really excited to be part of the Arab Health Advisory Board and bring to the fore Frost and Sullivan’s 60 years of experience in identifying disruptive technologies, mega trends that will support Arab Health’s vision.”
Dr. Mathias Goyen, chief medical officer EMEA, GE Healthcare, and Dr. Maliha Hashmi, executive director of health, well-being and biotech, NEOM and deputy chair, NEOM COVID-19 Leadership Taskforce, will also join the Middle East contingent.
Dr. Hashmi said: “Humanizing technology will play a major role in innovation in the new normal where living in a digital world without compromising social and emotional connectedness will become essential.”
