Celebrating remarkable success in Qatar, Souq Waqif Boutique Hotels debuted its first-ever road show with an official trip to the Kingdom that included visits to Riyadh, Jeddah and Alkhobar.
The trip, which is part of a broader plan to tour the GCC, is a dedicated initiative aimed at promoting the boutique properties and their offerings to high-level travel industry professionals, major Saudi corporations, premium clientele, and potential partners in the Kingdom.
Stepping into the new year, Souq Waqif Boutique Hotels remains firmly focused on providing the region with the best in authentic hospitality.
“After gaining phenomenal ground and popularity at home in Qatar in 2012, we are expanding our vision to raise brand awareness, share our philosophy, and build a loyal customer base across the region,” said Abdo Kayali, group director, sales and marketing, Souq Waqif Boutique Hotels.
“The key objective of this visit is to highlight the unique experiences associated with the different boutique destinations that Saudi visitors can enjoy on a leisure or business trip to Qatar,” he said.
“Given the current school holiday season, starting in the Kingdom was the perfect opportunity for Souq Waqif Boutique Hotels to reach out to new key clientele with our specifically tailored packages, as well as continue to enhance our relationships with existing clients and other stakeholders in the country,” he said.
Joining Abdo Kayali on the GCC road show was Philippe Belhay, hotel manager for Al-Mirqab and Al Najada in Doha and the Adria Hotel in London.
For Souq Waqif Boutique Hotels, 2012 was a year of achieving milestones.
The group participated in prestigious regional events like Arabian Travel Market, introduced three brand new properties — Arumaila, Musheireb, and Al-Jasra Boutique Hotels, inaugurated a diverse range of creative dining outlets and held its biggest event of the year — the Grand Opening and brand identity launch of Souq Waqif Boutique Hotels.
Souq Waqif showcasing exquisite hospitality
Souq Waqif showcasing exquisite hospitality
