Martin Sorrell

Frankly Speaking: Martin Sorrell predicts end of major media holding companies, says model no longer working

Frankly Speaking: Martin Sorrell predicts end of major media holding companies, says model no longer working

  • Middle East not exempt, as renowned adman specifically calls out WPP, IPG, Omnicom, Dentsu, and Publicis Groupe
  • Sorrell reiterates that, after Beirut and Dubai, Riyadh will be region's new advertising capital
By TAREK ALI AHMAD ·