Nora Attal, Imaan Hammam storm Jacquemus Spring 2021 runway

Imaan Hammam at the Jacquemus Spring 2021 show. (Getty)
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Updated 20 July 2020

Nora Attal, Imaan Hammam storm Jacquemus Spring 2021 runway

DUBAI: French designer Simon Porte Jacquemus presented his eponymous brand’s Spring 2021 Menswear collection via a physical show in a rolling wheat field, about an hour out of Paris, on July 16 with a little help from part-Moroccan models Nora Attal, Imaan Hammam and Malika El-Maslouhi.

The models weaved through fields of wheat on a snaking wood plank runway in the presence of 100 socially-distanced guests – each guest was seated six feet apart – that included actress Tina Kunakey and Moroccan-Belgian photographer Mous Lamrabat, wearing slinky numbers from the new collection titled “L’Amour,” or “Love.”

Nora Attal walks for Jacquemus Spring 2021 Menswear. (Getty)

For her part, British-Moroccan Attal stunned wearing a  cream-colored skirt and crop blouse paired with platform thong sandals and the brand’s signature chiquito bag.

Meanwhile, Dutch-Egyptian-Moroccan Hammam was a vision in a flared, wheat-colored pinstripe jumpsuit with thin shoulder and chest straps. 

18-year-old El-Maslouhi, who was born in Milan to an Italian mother and a Moroccan father, turned heads wearing a pair of coral, high-waisted trousers and a white, midriff-baring top. 





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@jacquemus a dream

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The part-Arab models were joined on the runway by other catwalk stars, such as  Adut Akech, Anna Ewers, Grace Elizabeth, Mona Tougaard and Jill Kortleve, among others. 

The new collection, which featured both womenswear and menswear, served as an homage of sorts to the designer’s team. 





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“What’s so beautiful about L’Amour is how it can endure—sometimes even grow stronger—in the absence of people being together,” wrote the designer on Instagram of the offering. 

“Not long after my team was separated from each other, we were all in our homes feeling the desire to work, and a new vision of the collection emerged. We became a human chain, every step of the creative process executed with love,” he added. 





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Foregoing fashion’s digital answer to the global health  crisis, Jacquemus is one of few labels moving forward in the traditional, physical layout.

It’s the third real-life fashion show to take place since the coronavirus was declared a global pandemic by the World Health Organization (WHO) in March. 

Physical fashion shows have slowly returned this week, starting with Etro and Dolce & Gabbana’s events in Milan.

Meet the Taylor Swift-loved Saudi VFX producer behind her hit videos 

Updated 18 September 2020

Meet the Taylor Swift-loved Saudi VFX producer behind her hit videos 

LOS ANGELES: Jumanah Shaheen is one of the first Saudi women to work in visual effects in Hollywood. Her most recent project was the music video to Taylor Swift’s new single “Cardigan.”

This marks Shaheen’s second time working with the artist, the first being the 2017 hit “Look What You Made Me Do.”


Almost snapped my neck by the end of the shoot Photographer: @niron8 Stylist: @norahaleisa Editor: @caitlingivvs

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“What I thought was amazing about this project is that Taylor Swift actually directed this video,” Shaheen told Arab News. “It was great to see her in that role and see how she was able to take her knowledge and put that into the video.”

As a woman succeeding in the film industry, Shaheen is proud of her work and is looking to provide opportunities to other women facing the challenges she faced.

At the same time, she is proud and excited to be Saudi in a time when the Saudi film industry is taking off.

“Now we’re getting to hear a lot more stories that come from Saudi, that come from my culture, from our traditions,” she said. “It’s amazing to see all these amazingly talented people – writers, directors, producers (and) artists – all having this ability and opportunity to share their stories.”


amber asaly x ELLE arabia for july/august Issue ‎“الجنه بلاناس ماتنداس" . make up: @kerrieurban

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Shaheen said she is glad to be a role model for Saudis and women that share her dream of working in the film industry. She encourages them not to simply imitate people like her, but to recognize the positive qualities of others and use them to be the best version of yourself.

“What I’m hoping with my experience here and be able to kind of provide those services for these new upcoming directors and artists to find that outlet with them,” the post production producer said. “So if you have an independent film I’m hoping that I can be your right hand in being able to make your vision come to life.”